Standort
Zürich
Natural Design: Showroom Landscaping
A showroom is far more than just an exhibition space—it is a company's calling card and the place where visions become tangible. For Witzig The Office Company AG in Zurich, we had the privilege of turning this ambition into reality. The goal was to underscore modern office furnishing concepts with living accents and to create an atmosphere that makes clients feel welcome immediately.
We know that interior landscaping is an essential component of modern architecture today. It breaks up the severity of rooms and ensures tangible well-being. For this project, we consciously focused on a combination of exclusive craftsmanship and natural aesthetics. The result is a symbiosis of function and emotion: a space that doesn't just display products, but inspires. Anyone entering this showroom experiences the powerful connection between high-quality interiors and professional greenery—a concept that can be ideally translated to reception areas, lounges, or modern office worlds.
Showroom greenery in detail
Tailor-made Greenfinity solutions
For the implementation at Witzig The Office Company, it was important to us to blend the brand identity seamlessly with natural elements. The process began in our workshop, where our florists crafted the centrepiece of the installation with great attention to detail: a round moss artwork with a diameter of 140 cm.
By combining textures of reindeer moss, bun moss and jungle moss, we created a rich, three-dimensional surface. As a distinctive highlight, the Witzig logo was integrated directly into the moss artwork, demonstrating how branding and nature can work together in a powerful way.
Hybrid greenery concept: preserved meets living
To add depth and vibrancy to the space, we opted for a hybrid solution. Preserved plants form the foundation of the concept: maintenance-free, sustainable and naturally beautiful, without the need for light or water.
- Phoenix palm (220 cm), adding instant tropical flair and a strong visual presence.
- Populus tree with crown form (200 cm) together with Populus tree with wide growth (130 cm), whose delicate foliage visually lightens the space.
This maintenance-free arrangement was complemented by living plants, professionally potted on site. The selection included the popular Ficus lyrata and the elegant Kentia forsteriana.
The result is the desired wow effect: the showroom immediately feels more vibrant and welcoming. This project clearly demonstrates how carefully placed green highlights, whether preserved trees or bespoke moss artworks, can transform an ordinary space into an inspiring environment.
